Starr Mountain Outfitters is a trendsetting Outdoor Sports Store located between Athens and Etowah, TN. Surrounded by 5 major rivers, over 60 waterfalls, hundreds of hiking and biking trails within a 25 mile radius, this area is an outdoor enthusiast’s dream. Our mission here at SMO is not only to equip but to inspire you to get outside and explore more. We are conveniently located at the foot of the beautiful Starr Mountain. Come on by and see us for your next adventure!